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Hospitality Manager

Dashe Cellars

California, CA

Job Description:

Founded by the husband and wife winemaking team of Michael and Anne Dashe, we specialize in making world-class wines from top Sonoma, Mendocino, and Sierra Foothill vineyards. Our philosophy is to let the wines express the vineyard by using non-industrial winemaking techniques, such as using native yeast fermentations and minimal handling, to develop complex and sensuous wines. The Tasting Room is located within our 16,000-square-foot winery production facility, just off the waterfront of Jack London Square in Oakland, minutes from San Francisco.

We are hiring a Hospitality Manager. This full-time essential team member is a working manager position for our urban Tasting Room, responsible for managing daily activities, scheduling and managing Sales Associates, and helping to promote and grow Tasting Room sales. In addition, this person will work directly with the Management Team to create and implement higher-end experiences at the winery. The position would also help schedule winery events and promote and carry out events at the winery. You’ll report directly to the DTC Sales Manager, working closely with the Management Team to attain goals. The right candidate will lead our team of Tasting Room Sales Associates and maintain and build on their professionalism and sales success. We are searching for a self-motivated individual who knows how to lead a team, and create a successful, hospitable, and energetic workplace.

•  Works with the Management Team to create and implement a portfolio of unique TR experiences that drive revenue and increase customer awareness
•  Develop and implement strategies for increasing TR traffic as well as customer engagement
•  Demonstrate a capacity for customer engagement and salesmanship, including approachability, tact, product knowledge, and conflict management
•  Manages all daily Tasting Room activities including scheduling, TR appearance, inventory management, and all retail duties
•  Meets and exceeds Tasting Room, Wine Garden, and Club Conversion goals
•  Highly visible on the sales floor to customers and the team alike, leading the TR staff to higher levels of customer engagement (experience, data collection, conversion)
•  Works with DTC Sales Manager to implement training strategy for service and operational practices including wine education, POS, and tasting experience touchpoints
•  Coordinate and execute private events, winery events, and private tastings
•  Responsible for sales fulfillment

•  Knowledge and enthusiasm about wine
•  Previous experience in Tasting Room Management and supervisory experience. High-caliber
•  Candidates with Sales Associate experience also considered
•  Be self-motivated, goal-oriented, detailed, and success-driven
•  Possess excellent knowledge of Hospitality and Sales
•  Computer system literate, preferably with Retail POS system knowledge
•  Have a clear understanding of retail sales and marketing programming
•  Possess strong written and oral skills
•  Possess strong sales skills
•  Possess superior customer service skills
•  Must be able to work weekends, and nights and holidays as needed
•  Must be able to work within a team atmosphere
•  Must be over 21, able to lift 50lbs above head height, and stand for extended periods of time

This is a full-time position—weekends mandatory—with a competitive compensation structure, including health insurance, 401k, and an attractive bonus program.

Additional Information:

Job Posted:
Tuesday, February 13th
Type of Work:
Full Time

Contact Information:

Dashe Cellars
Stephanie Sawyer