November 16, 2009

What's Next? Wine Labels in Jive?

I haven't stopped chuckling this evening since I read a post on Spittoon.Biz, a long running wine blog run by Andrew Barrow over in the UK. About a week ago he reported on the latest marketing efforts by a national supermarket chain to make sure the wine labels on their wines were readable by all their clientele (UK supermarkets often bottle and label their own wines from around Europe).