Every year, when Wine Business Monthly creates our annual list of Top 10 Hot Brands, we look for vintners, growers, wineries and wines that are making a statement in our industry. Quality is always an important consideration, but Hot Brands is more than a list of the “best” or most interesting wines we’ve tasted during the year.
Through the years, the definition of “hot” has changed for us. When the list was first created, an oversupply of wine created a market full of “critter labels” and high-production, low-priced brands that would sell like “hot”-cakes. Eventually oversupply part of the wine cycle ended and so did that particular meaning of this list. Now, the Top 10 Hot Brands list delves into what it means to be a part of the American wine industry, part of the American wine culture. And that culture is increasingly more diverse.
This year, we’ve selected wines from pioneers, newcomers, long-standing winemakers and more. While each may grow a different grape or go about making wine in unorthodox ways, all the winemakers selected reflect the diversity that is the wine culture in the United States and all have an innate desire to produce something they, and the consumer, will love.
In the end, this list is comprised of wines that we here at Wine Business Monthly would serve to winemakers. Starting today, we are releasing the Top 10 Hot Brands, one per day, in no particular order, leading up to the Unified Wine & Grape Symposium. Wine Business Monthly will be serving these wines to winemakers, grape growers and industry members at our annual gathering Bottle Bash during Unified on Tuesday, Jan. 24 at cafeteria 15L.
Legacy Son Steps Out on His Own
Many recent college graduates looking for employment will tell you that often it’s not your qualifications or achievements that finally land you a job—the old adage that “it’s not only what you know, it’s who you know” has been engrained into their brains.
Truer words could not be said for Dan Cohn, son of Bruce Cohn and former CEO of B.R. Cohn Winery (which was sold to Vintage Wine Estates in 2015). Born and raised in wine country to a family that ended up creating one of the most well-known Sonoma County brands, Dan learned about grape growing and winemaking from a very early age from some of the industry’s most respected figures, including Helen Turley, Merry Edwards and Steve MacRostie, while working 24 hours a day on a press or jumping in to clean a tank. All the while he was watching people he admits knew much more about winemaking than his family did....
The full story on Dan Cohn Cellars ~ and all our Hot Brands ~ will be available in our February 2017 issue of Wine Business Monthly. You can come by our booth (#1620) at Unified and pick up a copy or click here to subscribe to WBM.