Wine Business Monthly - The Leading Print Publication for Wineries and Growers
Sign In | New User? Register

Off-Premise Wine Sales Picture Improves Overall in 2011

Wine sales increase 3.7 percent, sweet reds and Moscato lead growth
Apr 2012 Issue of Wine Business Monthly
Looking back on 2011, momentum continues, and the picture continues to improve for wine and the economy, said Danny Brager of The Nielson Company. Wine is becoming a “more and more” desirable category in the broad retail community, now with 492,552 on- and off-premise locations. Wine has a lot of assets: It represents growth, pulls in some very attractive demographics, represents a high profit per unit and has a connection to food and lifestyle, which a lot of retailers are graspi...
» Article access restricted to registered members of

Don't Have an Account?

WBM is the leading publication for the Wine Industry.

• In-depth Product Reviews
• Industry Trends & Analysis
• Access to over 10 Years of Articles

Registration is FREE and EASY.

Already a Member?

Click the button below to sign in:

subscribe | archive | advertise | 800-895-9463

Copyright© 1994-2015 by Wine Communications Group. All Rights Reserved. Copyright protection extends to all written material, graphics, backgrounds and layouts. None of this material may be reproduced for any reason without written permission of the Publisher. Wine Business Insider, Wine Business Monthly, Grower & Cellar News and Wine Market News are all trademarks of Wine Communications Group and will be protected to the fullest extent of the law.