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Communicating Between Cultures: 'You Say Tomato, I Say Tomate'

Tips for understanding Latino and American work perspectives
Aug 2011 Issue of Wine Business Monthly
Recently, I was listening to Rosanna, a fabulous singer from the Canary Islands. I commented to my husband how profound the lyrics were and how the imagery was so poignant, and he, being curious, asked the obvious, “What is she saying?” I tried to translate the meaning. If I had been drawing, my translation would have looked like a stick figure instead of the rich Rubenesque tableau that Rosanna was painting with her words. I simply couldn’t translate the essence of her song i...
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