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June 2001
Imports into the United States Increase
Italy Transforms their Traditions
by Mary-Colleen Tinney
Italian Wine is on the RiseIn the face of increasing production numbers and a population whose wine consumption is not showing signs of vigorous growth, Italian wine producers are turning to increasing exports to maintain their sales base. Already having made gains in European exports, Italy is turning to the United States and their ever-increasing wine sophistication.Italy and the World of WineFirstly, an examination should be made of the attitudes of the Italian wine consumers. Veronafiere, or...
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