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What's Inside: Managing Direct Sales, Selling On-Premise and Being Green

Jul 2010 Issue of Wine Business Monthly
July already – It’s hard to believe the growing season has progressed so far and that the year is about half over. I don’t remember it raining in our neck of the woods this much so far into the year. No doubt, though, some hot weather will soon arrive to push the grapes along. Harvest will sneak up on us too. Imagine if wineries were truly dedicated to customer service, truly understood their consumers and knew how to communicate with them. They’d probably sell a heck of...
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