Follow us on Twitter Subscribe to Wine Business Monthly Wine Business Monthly Archives Advertise in Wine Business Monthly About Wine Business Monthly homepage homepage homepage Wine Business Monthly Homepage
Wine Business Monthly - The Industry's Leading Publication for Wineries and Growers
Sign In | New User? Register  
April 2010
Retail Sales Analysis: Premium 3-Liter Box Category Continues to Show Strong Growth
by Rachel Nichols
Premium 3-liter box wine growth was fueled last year by greater distribution, slightly more households buying—and when they did buy, buying more—in the category and some tradeoff from under $8 wines and the 1.5L segment, according to a new study by The Nielsen Company. Year on year, wine sales for the 3-liter (3L) category were up 24 percent in the 52 weeks ending February 6 and 21.3 percent in the 13 weeks ending the same period. In addition, premium 3L buyers were showing high int...
» Article access restricted to registered members of
Already a Member?

Click the button below to sign in:

Don't Have an Account?

WBM is the leading publication for the Wine Industry.

• In-depth Product Reviews
• Industry Trends & Analysis
• Access to over 10 Years of Articles

Registration is FREE and EASY.

subscribe to print | archive | advertise | 800-895-9463
Copyright© 1994-2015 by Wine Communications Group. All Rights Reserved. Copyright protection extends to all written material, graphics, backgrounds and layouts. None of this material may be reproduced for any reason without written permission of the Publisher. Wine Business Insider, Wine Business Monthly, Grower & Cellar News and Wine Market News are all trademarks of Wine Communications Group and will be protected to the fullest extent of the law.
subscribe to print | archive | advertise | 800-895-9463