South American Bulk Wine
Will Producers Find A Solution for Excess Production?
Jul 2000 Issue of Wine Business Monthly
South American bulk wine exports have fluctuated over the past few years under the influence of technical, legislative and economic factors. These include excess production, high worldwide demand for premium wine, the creation of brands from South America and Mercosur-the free trade agreement between Argentina, Brazil, Paraguay and Uruguay.Keeping added value on the producer's side works if demand is higher than supply. However, with increased plantings and record production levels, wine is in e...
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