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Tasting Room Traffic

West Coast wineries report attendance and sales were a mixed bag in 2009
Feb 2010 Issue of Wine Business Monthly
Editor's Note: This is the first installment of our update on tasting room traffic. The second installment in a future issue will cover the Midwest and East. John Bookwalter opened a second tasting room 240 miles west of his family’s established eastern Washing­ton state winery, Bookwalter Winery, in August 2008. When he opened the new tasting room in Woodinville, it was a time when he felt “the world was spinning off its axis.” Sixteen months later, he said it was one of...
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