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It Pays to be Green

Nov 2009 Issue of Wine Business Monthly
It pays to be green. A follow up survey of growers that participated in a sustainable winegrowing benchmarking program shows, not only that wine growers are using many environmentally friendly practices, but that growers consider these practices to be relatively easy to implement and cost effective. Granted the group is disposed toward being green. Some of these practices clearly do increase costs, but growers say they implement them because of their favorable effects on the crop. In the survey...
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