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Are Vineyard Values Vulnerable?

As grape prices come under pressure, Northern California bankers weigh in on whether vineyard prices will go up, down or remain the same.
Nov 2009 Issue of Wine Business Monthly
One big concern of property owners is that dropping demand for wine will surely lead to lower prices for grapes; will this depress vineyard values, sending existing mortgages underwater and making it more difficult to borrow money? Bankers are cautious in their assessment of this situation. “We know wine sales drive grape costs, which drive vineyard values,” says Michael Sullivan of Wells Fargo, “but a lot fewer transactions have happened. It’s harder to get comparative...
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