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November 2009
New Sustainability Survey
Many California winegrape growers are using sustainable practices and consider them to be easy to implement and cost-effective.
by Sonja Brodt, University of California, Davis and L. Ann Thrupp, Fetzer Vineyards
Farmers, policy makers and consumers sometimes equate “sustainable agriculture” with higher costs and techniques that are hard to implement. It is also often stated that farmers are resistant to adopting practices that have environmental benefits. However, new survey results show that, in fact, a remarkably high proportion of winegrape growers in California are using many environmentally-friendly practices, and that the growers consider these practices relatively easy to implement an...
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