Direct to Consumer Product Review: POS Software
Choosing the right POS system can help wineries streamline their tasting rooms to maximize profits
by Jody Purdom
Jul 2009 Issue of Wine Business Monthly
As technology has taken hold of the tasting room, efficiencies have abounded. What used to be a paper-intensive system based on the humble cash register has morphed into a variety of sophisticated solutions based around the latest in technology. Point of sale (POS) is just a piece of the bigger, direct to consumer puzzle but is extremely important, nonetheless. It allows wineries to organize and streamline their tasting rooms and to manage wine clubs and e-commerce sites in a way that maximizes ...
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