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Future of Direct to Consumer

Practical advice for growing direct sales during DTC marketing summit.
Apr 2009 Issue of Wine Business Monthly
Over 350 vintners, wine association members and suppliers gathered together to share strategies and tactics designed to help wineries grow their businesses at the second annual Direct to Consumer Symposium, the wine industry's summit on direct marketing and sales, on February 24 at the Meritage Resort & Spa in Napa. The symposium, which featured seminars and a trade show with 26 vendors, was presented by Coalition for Free Trade and Free the Grapes! Keynote speakers included John R. Tho...
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