The New "Green Revolution"
The post-WWII movement makes a 180-degree turn as we search for sustainability in wine growing.
Feb 2009 Issue of Wine Business Monthly
The term "Green Revolution" was first used in 1968 to describe a movement that had been occurring since 1945. The movement was that of an expansion of agricultural technologies that greatly increased the potential output of farms, both domestically and (especially) abroad in developing countries. The revolution was made possible, in part, by the adoption of new chemistries used in pesticides (such as organophosphates) and in the development of inexpensive nitrogen fertilizers. A history less...
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