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July 2008
On-Premise Report: Economic Ripples
How the economy is affecting the on-premise wine business
by Liza B. Zimmerman
In good times and bad, people will drink. The more pertinent question is: how will they imbibe differently as we head into a potential recession? Restaurants and wine bars still seem to be fairly full, and almost everyone I interviewed for this story said their business has remained strong, but I continue to wonder if many restaurants are already hurting and few are willing to admit to it. A major wholesale executive said that check averages are down as is the number of covers, but he couldn't p...
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