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March 2007
Sommelier Savvy
Restaurant wine stewards guide diners to new wine experiences.
by Liza B. Zimmerman
My new column on wine marketing trends will explore insights from the wine industry's top players on wine business trends. There is no better place to start than the restaurant warriors called sommeliers who spend hours with the public and have access to a huge selection of wines. Future columns will look at trends in retail, the hotel industry and chain restaurants. According to many of the country's top wine directors, some of the most important developments on the wine scene include a move t...
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