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January 2007
Insight & Opinion: The Competitive World of Wine
How can U.S. growers compete with low-cost imports?
by Bill Turrentine
p.c1 {text-align: center}   According to the Gomberg-Fredrickson Report, imports of wines in bulk in the United States exploded 214% for the first eight months of 2006 compared to the previous year. That's an increase that jumps off the page and begs for an explanation. What is driving this growth, and what does it mean for California growers, wineries and brand owners?   There are three major components of the increase in bulk imports: (1) Some established imported br...
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