Follow us on Twitter Subscribe to Wine Business Monthly Wine Business Monthly Archives Advertise in Wine Business Monthly About Wine Business Monthly winebusiness.com homepage Winejobs.com homepage winebusiness.com homepage Wine Business Monthly Homepage
Wine Business Monthly - The Industry's Leading Publication for Wineries and Growers
Sign In | New User? Register  
December 2006
The Impact of Private Label Brand Growth
Private brands in the U.S. have become as prevalent as in international markets but still represent a small percentage of total production.
by Mary-Colleen Tinney
Sales of private label wine brands are growing, and the category looks to be a significant portion of the market in the future. In the ACNielsen-tracked sales channel*, private label brand sales have grown 30 percent in the 52 weeks ending September 23, 2006, on top of 18 percent growth over the same period in 2005. By contrast, branded wines have grown 10 percent in the 52 weeks ending in 2006, and 9 percent in the preceding year. Still, it's important to understand how private label wines act...
» Article access restricted to registered members of winebusiness.com/winejobs.com
Already a Member?

Click the button below to sign in:

Don't Have an Account?

WBM is the leading publication for the Wine Industry.

• In-depth Product Reviews
• Industry Trends & Analysis
• Access to over 10 Years of Articles

Registration is FREE and EASY.


subscribe to print | archive | advertise | 800-895-9463
Copyright© 1994-2014 by Wine Communications Group. All Rights Reserved. Copyright protection extends to all written material, graphics, backgrounds and layouts. None of this material may be reproduced for any reason without written permission of the Publisher. Wine Business Insider, Wine Business Monthly, Grower & Cellar News and Wine Market News are all trademarks of Wine Communications Group and will be protected to the fullest extent of the law.
subscribe to print | archive | advertise | 800-895-9463