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Highlights from the "Advanced Tasting Room Strategies" Conference

This year's conference, which saw a marked increase in exhibitors and out-of-state visitors, emphasized growing and managing your wine club.
May 2006 Issue of Wine Business Monthly
If you're a tasting room manager, a wine club manager, a small do-everything winery, or if you are involved in direct-to-consumer retail winery sales, you need to pay attention to the fallout of the Supreme Court ruling of 2005. In a decision released May 16, 2005, The United States Supreme Court struck down laws in Michigan and New York that allowed intra-state direct shipping of wine to consumers, but banned interstate shipments. Contrary to popular misconception, the ruling has done anything...
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