Month in Review
Apr 2006 Issue of Wine Business Monthly
Connecting with Consumers Through Branding and Packaging It's April already, and before we know it, bud break will be here. We're awaiting bloom and set, winter is behind us, and new wines are being bottled and released. Much of this issue of Wine Business Monthly concerns packaging. Our articles about packaging always seem to be popular because the wine business is all about brands. A wine's brand and packaging establish a direct personal relationship between the consumer and the product, h...
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