Follow us on Twitter Subscribe to Wine Business Monthly Wine Business Monthly Archives Advertise in Wine Business Monthly About Wine Business Monthly homepage homepage homepage Wine Business Monthly Homepage
Wine Business Monthly - The Industry's Leading Publication for Wineries and Growers
Sign In | New User? Register  
March 2006
Consumer Studies Show Positive Wine Trends
New Wine Market Council and Wine Institute studies report that U.S. consumers are drinking more wine than ever before and more often than in the past.
by Mary-Colleen Tinney
Two new studies commissioned by wine industry advocacy groups indicate positive consumption and perception trends in the United States. The studies, one commissioned by Wine Market Council, the other by Wine Institute, found that wine, and especially California wine, is favorably perceived by U.S. consumers. Also, U.S. consumers are drinking more wine than ever before and more often than they had in the past. While both studies appear to cover the same demographic, and much of the attitudina...
» Article access restricted to registered members of
Already a Member?

Click the button below to sign in:

Don't Have an Account?

WBM is the leading publication for the Wine Industry.

• In-depth Product Reviews
• Industry Trends & Analysis
• Access to over 10 Years of Articles

Registration is FREE and EASY.

subscribe to print | archive | advertise | 800-895-9463
Copyright© 1994-2015 by Wine Communications Group. All Rights Reserved. Copyright protection extends to all written material, graphics, backgrounds and layouts. None of this material may be reproduced for any reason without written permission of the Publisher. Wine Business Insider, Wine Business Monthly, Grower & Cellar News and Wine Market News are all trademarks of Wine Communications Group and will be protected to the fullest extent of the law.
subscribe to print | archive | advertise | 800-895-9463