Many wineries have resisted automation to improve their efficiencies, while others have forged ahead. The reasons many have held back include initial cost, return on the investment, a desire to maintain hand craftsmanship—and in some cases, discomfort with the idea. At a session on winery automation at the 2005 Unified Wine and Grape Symposium, three speakers attempted to outline what automation can do for wineries and where it should be considered. Moderator Craig Rous of Bear Creek Winery ...