Follow us on Twitter Subscribe to Wine Business Monthly Wine Business Monthly Archives Advertise in Wine Business Monthly About Wine Business Monthly winebusiness.com homepage Winejobs.com homepage winebusiness.com homepage Wine Business Monthly Homepage
Wine Business Monthly - The Industry's Leading Publication for Wineries and Growers
Sign In | New User? Register  
October 2004
How Surplus Fruit Affects Vineyard Values
In today's global wine economy, we find ourselves on the reverse side of "scarcity creates demand" as the oversupply of wine drives down vineyard values.
by Tony Correia
An old TV movie starring Peter Falk, "The Price of Tomatoes," portrayed the dilemma of a truck driver highballing the possible first truckload of fresh, new-crop tomatoes into New York City. Falk, as the truck driver, is torn between his avaricious desire to score the home run, capturing the grand prize of the first truckload, which captures the high prices of a populace awaiting the first fruits of summer; and human compassion, to assist a damsel in distress he finds on his road to NYC. The mov...
» Article access restricted to registered members of winebusiness.com/winejobs.com
Already a Member?

Click the button below to sign in:

Don't Have an Account?

WBM is the leading publication for the Wine Industry.

• In-depth Product Reviews
• Industry Trends & Analysis
• Access to over 10 Years of Articles

Registration is FREE and EASY.


subscribe to print | archive | advertise | 800-895-9463
Copyright© 1994-2014 by Wine Communications Group. All Rights Reserved. Copyright protection extends to all written material, graphics, backgrounds and layouts. None of this material may be reproduced for any reason without written permission of the Publisher. Wine Business Insider, Wine Business Monthly, Grower & Cellar News and Wine Market News are all trademarks of Wine Communications Group and will be protected to the fullest extent of the law.
subscribe to print | archive | advertise | 800-895-9463