A new international wine fair holds great promise.
by Bob Ecker
Sep 2004 Issue of Wine Business Monthly
Milan, Italy: The halls at times seemed barren, empty and deserted, not unlike a blazing hot summer day in Vegas, yet the scene belied what was actually happening within the booths. Serious industry regulars were quietly tasting numerous wines, making new contacts, learning about regions and, in general, experiencing a wine exhibition without the usual wall-to-wall crush commonplace in many contemporary fairs. Business cards changed hands, wines were sampled, some deals were struck. This was the...
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