Mar 2004 Issue of Wine Business Monthly
Naples Winter Wine Festival Becomes Top Charity Wine EventThe Naples Winter Wine Festival, held on February 7, 2004, raised $6.67 million for charity, making it the number one wine-fundraising event in the world. The Naples, Florida event was the most successful fundraiser in Florida history, and signals the growing place of wine in American culture. It also raised the bar for community giving by narrowly surpassing the wine industry's traditionally largest event, the Napa Valley Wine auction, w...
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