Follow us on Twitter Subscribe to Wine Business Monthly Wine Business Monthly Archives Advertise in Wine Business Monthly About Wine Business Monthly winebusiness.com homepage Winejobs.com homepage winebusiness.com homepage Wine Business Monthly Homepage
Wine Business Monthly - The Industry's Leading Publication for Wineries and Growers
Sign In | New User? Register  
February 2004
The Write Stuff Part II
How to Get More Attention From Distributor Sales Reps
by Stan Hock
Editor's Note: The first article (January 2004) in this series on communicating effectively to media, trade and consumer audiences focused on writing for the media. This article zeroes in on communicating to the trade.Getting Through to DistributorsAs every wine supplier knows, consolidation among wholesalers has made it difficult for wineries, regardless of their size or prominence, to get the attention they deserve from their distributors. With dozens, or even hundreds, of brands to sell, dist...
» Article access restricted to registered members of winebusiness.com/winejobs.com
Already a Member?

Click the button below to sign in:

Don't Have an Account?

WBM is the leading publication for the Wine Industry.

• In-depth Product Reviews
• Industry Trends & Analysis
• Access to over 10 Years of Articles

Registration is FREE and EASY.


subscribe to print | archive | advertise | 800-895-9463
Copyright© 1994-2014 by Wine Communications Group. All Rights Reserved. Copyright protection extends to all written material, graphics, backgrounds and layouts. None of this material may be reproduced for any reason without written permission of the Publisher. Wine Business Insider, Wine Business Monthly, Grower & Cellar News and Wine Market News are all trademarks of Wine Communications Group and will be protected to the fullest extent of the law.
subscribe to print | archive | advertise | 800-895-9463