May 2003 Issue of Wine Business Monthly
Industry NewsBonny Doon Vineyard's Randall Grahm, never one to shy away from a chance to lampoon the traditional conservatism of the wine industry, published a 24-page April Fool's Day newsletter, appropriately titled The National Vinquirer. A mix between The National Enquirer and the more farcical Weekly World News, the front page of the Vinquirer screams "Marsanne Attacks!!!" while a familiar, publicly-traded Napa Valley winery's tasting room is attacked from the air "by a squadron of flying s...
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