Sparkling Wines Recover from Millennium Debacle
by Paul Franson
Mar 2003 Issue of Wine Business Monthly
It looks like the makers of Champagne and other sparkling wines have finally recovered from the massive hangover they've been suffering for two years--and they're back to where they were in 1998. It took more than two years, but the market seems to have exhausted the excess inventory sitting in stores and restaurants around the country.It's been a roller coaster ride for the producers. Heavily promoting the Millennium, big American and French players loaded vast quantities of wines to distributo...
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