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Dec 2002 Issue of Wine Business Monthly
Tesco's Accelerating Screwcap SalesSales of the new screwcap range that Tesco, the UK's largest supermarket and wine retailer, launched in April have been running at an impressive 650,000 to 1.2 million bottles every four weeks. Taking an average this equates around 12 million bottles a year. Initially 1.5 million bottles were sold in the first ten weeks.Tesco now have 35 wines in their premium screwcap range with more to be added in January. Recent additions have been from Europe including Geor...
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