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September 2002
Poland's Growing Wine Market
by Jolanta Ganczewska
The increasing popularity of wine among Poland's 40 million consumers during the 1990s reflects not only Poland's closer ties with the West, but also the growing belief by Poles that wine represents a healthy lifestyle. At the same time, Poland's accession to the European Union (EU) will reduce or eliminate some of the customs duties for most suppliers to the Polish market. Poland hopes to achieve EU accession by January 2004.Economic IndicatorsPoland remains a very attractive market for foreign...
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