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July 2002
Wine Club Software Review
Which is Best for You?
by Veronica Barclay
Developing and managing a successful wine club can be a terrific revenue center returning maximum profit margins to customer-oriented wineries and retailers. Those already enjoying these maximum returns can attest to the lucrative concept and "automatic" income from subscription-based wine clubs that offer a specific number of shipments each year at frequent intervals. Other types of clubs offer special discounts, or divide their membership into multi-level tiers (such as gold-silver-bronze), wi...
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