A Focus on Technology
by Cyril Penn
Jul 2014 Issue of Wine Business Monthly
How much time should your winery allocate to social media? Which platforms should you take the time for? These questions come up all the time and there’s no one-size fits all answer. However, the technology survey in this issue shows what social media platforms wineries are on in general and how often they update their various social media accounts. Some of the results aren’t too surprising. Facebook is used nearly universally, while other platforms such as Pinterest and Instagram a...
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