Wine Business Monthly - The Leading Print Publication for Wineries and Growers
Sign In | New User? Register

The Evolving Tasting Room Experience

Strategies wineries are using to improve the visitor experience
May 2014 Issue of Wine Business Monthly
A memorable tasting room visit can inspire steady online purchases for years to come. Upscaling a visit to the winery is definitely a factor that smart producers are—or will need to be—paying attention to. Both winery club members and other sporadic visitors have long been drawn to high-profile tasting rooms in California and other major wine-growing areas. Food pairings and beautiful gardens have always been part of the experience; however, many producers are trying to up the ante....
» Article access restricted to registered members of

Don't Have an Account?

WBM is the leading publication for the Wine Industry.

• In-depth Product Reviews
• Industry Trends & Analysis
• Access to over 10 Years of Articles

Registration is FREE and EASY.

Already a Member?

Click the button below to sign in:

subscribe | archive | advertise | 800-895-9463

Copyright© 1994-2016 by Wine Communications Group. All Rights Reserved. Copyright protection extends to all written material, graphics, backgrounds and layouts. None of this material may be reproduced for any reason without written permission of the Publisher. Wine Business Insider, Wine Business Monthly, Grower & Cellar News and Wine Market News are all trademarks of Wine Communications Group and will be protected to the fullest extent of the law.