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Enhancing the Tasting Room Experience

May 2014 Issue of Wine Business Monthly
When people that aren’t in the business hear I’m with a wine trade magazine and live in “Wine Country” they often ask for wine recommendations. They’ll ask, “What’s a good wine?” or “Can you recommend a good Pinot Noir?” as if I would recommend only one. They’ll often also ask what wineries to visit, too. I’m sure many of our readers get this all the time. In terms of where to visit, I typically respond not by asking “...
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