Winebusiness.com - Homepage for the Wine Industry

New "Wine Guru" App Pairs World Class Sommelier With Your iPhone


Date: 07/19/11

FOR IMMEDIATE RELEASE

NEW "WINE GURU" APP PAIRS WORLD CLASS SOMMELIER WITH YOUR iPHONE

Free application offers expert advice for matching the perfect wine with your meal

July 19, 2011 (Abbotsford, B.C.) - If you've ever struggled with choosing the perfect wine to go with your meal, Wine Guru has the expert advice you need. The new iPhone application (app) is a free interactive resource that puts the expertise of a world class sommelier in the palm of your hands. Now, all users need to do is tell Wine Guru what they're eating and they'll quickly receive three customized wine suggestions that will not only pair perfectly with their meal but also with their budget.

Conceived by a partnership of sommeliers and technology experts from Restaurant 62 , Gloo Studios and Internal Wealth Studios. Wine Guru has been designed to be a convenient pocket sommelier that can be used when dining in a restaurant, planning a meal at home or shopping for wine. Since Wine Guru launched in June 2011, it has already been downloaded over a thousand times from the iTunes App Store .

"With our new app there's no need to ask your waiter for advice or do any research when choosing a wine. Wine Guru can give you all the answers you need right on your iPhone," said Eric Ferris, co-owner and sommelier at Restaurant 62. "We hope Wine Guru will become an essential lifestyle app for anyone who wants to take the frustration out of picking the perfect wine."

Wine Guru offers food and wine pairing suggestions based on details including type of cuisine, ingredients, cooking method and budget. The more specific the information, the more accurate the wine suggestion. Wine Guru can quickly produce wine suggestions from a growing database of over 2,000 local and international wines. Users can also conduct reverse searches by starting with a specific wine and then building a menu that pairs perfectly with it. Alternatively, users can create a list of favorite wines which they can personally rate.

Plans for future updates to Wine Guru include expanding current wine suggestions to retailers in the immediate geography, further expansion of the internal database of wine to 10,000 and options to search for local retailers and purchase wine online.

Wine Guru

Key Features:

* Quickly and conveniently offers wine suggestions that highlight and pair perfectly with the flavors of any meal.

* Growing database currently featuring more than 2,000 wines, with plans for 10,000 +

* Options to specify regions and type of wine or let Wine Guru do the choosing.

* Results generated based on type of cuisine, ingredients, method of preparation and budget

* Provides three categories of wine pairings: Classic, New World and "Off the Wall""

* Provides options for advanced searches

* Free on the iTunes App Store.

For additional information, including a video demonstration, screen shots and a link to download Wine Guru, visit www.the-wine-guru.com . Wine Guru can also be found on Twitter at @guruchooses and on Facebook.

###

About Restaurant 62

Restaurant 62 is the Fraser Valley's top rated restaurant for elegant urban dining and contemporary regional cuisine. The restaurant offers a simplified modern dining experience that engages the senses and tantalizes the palate. Executive Chef Jeff Massey was named one of Western Canada's top 40 foodies under 40 in March 2011. Chef Jeff uses only the freshest, local ingredients brought directly from farm to table to create original dishes blending local flavours with a Mediterranean culinary style. The restaurant is unrivaled for its innovative menu, award winning wine selection, impeccable service and urban ambience. Restaurant 62 is co-owned by Executive Chef Jeff Massey, Sommelier Eric Ferris and General Manager, Alicia Bodaly.
www.restaurant62.ca

About Gloo Studios
Founded in 2009, Gloo Studios Inc. is an award-winning visual FX/film production company based in Burnaby, BC. It is owned and operated by Paul Lowey (President), Mike Ritchie (Director of Visual FX), and Jason Hujber (Creative Director). For more information, please contact paul@gloostudios.com or (604) 417-1569. www.gloostudios.com

Website: http://www.the-wine-guru.com/
Video URL:
http://youtu.be/c6bXhICak50

submit supplier news

Submit your press release and photo to suppliernews @winebusiness.com

wines & vines directory

Search wineries, growers, distributors, and industry suppliers in North America

latest grapes & bulk wine

- grapes & bulk wine  •  Dec 19, 2014 at 1:40PM PST
- grapes & bulk wine  •  Dec 19, 2014 at 1:40PM PST
- grapes & bulk wine  •  Dec 19, 2014 at 1:40PM PST
- grapes & bulk wine  •  Dec 19, 2014 at 1:40PM PST
- grapes & bulk wine  •  Dec 19, 2014 at 1:40PM PST

latest used barrels

- used barrels  •  Dec 18, 2014 at 8:02AM PST
- used barrels  •  Dec 18, 2014 at 8:02AM PST
- used barrels  •  Dec 18, 2014 at 8:02AM PST
- used barrels  •  Dec 17, 2014 at 8:43AM PST
- used barrels  •  Dec 17, 2014 at 4:20AM PST

latest real estate

- real estate  •  Dec 19, 2014 at 9:10AM PST
- real estate  •  Dec 10, 2014 at 9:31AM PST
- real estate  •  Dec 2, 2014 at 9:34AM PST
- real estate  •  Nov 28, 2014 at 2:29PM PST
- real estate  •  Nov 25, 2014 at 9:51AM PST

latest used equipment

- used equipment  •  Dec 18, 2014 at 3:23PM PST
- used equipment  •  Dec 18, 2014 at 3:23PM PST
- used equipment  •  Dec 18, 2014 at 3:23PM PST
- used equipment  •  Dec 18, 2014 at 11:05AM PST
- used equipment  •  Dec 18, 2014 at 9:40AM PST

latest services & supplies

- services & supplies  •  Dec 18, 2014 at 7:36AM PST
- services & supplies  •  Dec 16, 2014 at 12:55PM PST
- services & supplies  •  Dec 15, 2014 at 11:21AM PST
- services & supplies  •  Dec 13, 2014 at 6:52AM PST
- services & supplies  •  Dec 13, 2014 at 6:52AM PST

Copyright© 1994-2014 by Wine Communications Group. All Rights Reserved. Copyright protection extends to all written material, graphics, backgrounds and layouts. None of this material may be reproduced for any reason without written permission of the Publisher. Wine Business Insider, Wine Business Monthly, Grower & Cellar News and Wine Market News are all trademarks of Wine Communications Group and will be protected to the fullest extent of the law.