Nomacorc, COFCO partner to Advance Research, Technological Innovation in Chinese Wine Market
ZEBULON, N.C. (October 18, 2010) – Nomacorc, the world’s leading producer of alternative wine closures, and COFCO Wines & Spirits Co. Ltd., an integrated operator of liquor brands and major wine producer in the key winegrowing regions of China, announced today that they have formed a strategic partnership to focus on furthering technological innovation and applying oxygen management research to Chinese winemaking.
As part of the partnership, the companies have agreed for COFCO to participate in Nomacorc’s global oxygen management research program with leading institutions and scientists around the world. COFCO will launch and execute studies examining oxygen’s role throughout the Chinese still grape winemaking process.
“Building off of Nomacorc’s extensive global expertise in enology research and COFCO’s strong leadership and brand identity in the Chinese wine market, this partnership can generate significant findings unique to winemaking in China,” said Michael Yi, general manager of Nomacorc in China. “Right now, there is a huge emphasis on China’s emerging role in the global wine industry, so we are very energized about this timely partnership.”
Nomacorc will also be supplying COFCO’s wineries with its co-extruded synthetic closures and enological support. COFCO will be able to use Nomacorc’s breakthrough NomaSense technology, a series of tools engineered to measure oxygen exposure specifically during bottling.
“We are very pleased to be joining forces with Nomacorc and working together to further technical developments of winemaking in China,” said Yang Nan, vice general manager of COFCO Wines & Spirits Co. Ltd. “We look forward to using our expertise and understanding of wine to help engage Nomacorc in the Chinese wine market.”
COFCO is well known globally for its Great Wall wine series, which has been rated by consumers as China’s premier wine brand. Sold in more than 20 countries including France, Germany, Great Britain and Japan, Great Wall has been recognized at numerous international wine competitions and was the official wine supplier for the Beijing 2008 Olympic Games and Expo 2010 Shanghai China.
“Together with COFCO, Nomacorc’s ultimate goal in this partnership is to improve the quality of wine made in China,” said Nagib Nasr, vice president of global operations and business development at Nomacorc. “We hope to acquire key insights about winemaking in China and are committed to being a first-class supplier to COFCO in the areas of product performance, quality and delivery.”
Nomacorc is a worldwide leader in wine closures and the number one closure brand for still wines in many countries including France, Germany and the United States. Dedicated to technological innovation, Nomacorc manufactures its portfolio of products using a patented co-extrusion process. As a result, Nomacorc closures provide consistent, predictable oxygen management and protect against off-flavors due to oxidation, reduction or cork taint. Nomacorc’s 100 percent recyclable products are available through a vast network of distributors and sales agents on six continents. With 500 employees worldwide and state-of-the-art manufacturing facilities in the United States, Belgium, Austria and China, Nomacorc produces more than 2 billion closures annually. Working with renowned wine research institutes worldwide, the company leads the wine closure industry in fundamental and applied research into oxygen management in wine. For more information, visit www.nomacorc.com.
COFCO Wines & Spirits Co. Ltd., the leading wine company in China, owns three main wineries (Shacheng, Huaxia and Yantai) and several famous vineyards in the most important wine-growing regions of China. COFCO’s Great Wall wine is the most famous brand in China and sold over 150 million bottles in 2009. COFCO, one of the world’s top 500 enterprises, is technology-oriented and has the ambition to become the leader of wine technology in China. For more information, visit www.greatwallwine.com.cn.