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Fruition Sciences and TerrAvion Partner, Bring Weekly Aerial Imaging into Vineyard Management


Date: 05/06/14

OAKLAND, May 6th, 2014 – As California farmers begin to feel the effects of the California drought, two local water technology startups, Fruition Sciences and TerrAvion, are teaming up to enable growers to improve their yield and fruit quality thanks to a unique technology.

The two companies partnered to bring weekly aerial imaging into vineyard management and monitoring, for the first time ever. TerrAvion’s aerial monitoring service will be integrated within Fruition Science’s decision-making platform, allowing both companies to provide a more integrated crop management program to their customers. Fruition Sciences, a high-tech startup featuring live-data collection via sap-flow sensors, provides a holistic plant-based approach to monitor vineyard performances. Fruition’s web application is designed to connect and overlay information including maps, climate, fruit, canopy and plant data.

Fruition Sciences has established a strong foothold in the wine sector. Fruition hosts annual Vintage Report conferences in Napa and other vineyard areas in France (Bordeaux, Languedoc) to share the latest technological advances in winegrowing, disseminate new learning and speed up the adoption of more sustainable practices.

This partnership merging agriculture and technology will enable an enhanced expertise to improve winegrowers’ profitability throughout the region.

“Fruition is acknowledged as a leader in agricultural technology, especially in the vineyard, and we are excited to collaborate with them,” said TerrAvion CEO Robert Morris.

TerrAvion provides a service that delivers aerial maps and imagery for agriculture overnight at low cost. The system allows growers to monitor the canopy of every tree, vine, or plant in the field every week and adjust their inputs, particularly irrigation, to increase yield.

With several customers in common and a similar mission to enable growers to sustainably increase yield and profitability, Fruition and TerrAvion have shared a longtime informal relationship.

“At some point, the partnership became evident: our approaches are complementary and we share the same goal to improve practices and profitability for our customer,” said Fruition Sciences CEO Thibaut Scholasch. “Terravion technology is going to enable us to help our customers even more.”

About Fruition Sciences

Founded in 2007, Fruition Sciences is an information technology company providing winemakers and grape growers with a web-based decision tool to monitor the health of the grapevine, optimize yield and improve wine quality. Combined with weather data, Fruition’s echnology reveals how plant nutrient and water use change depending on conditions and how it affects fruit maturation.

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