Winebusiness.com - Homepage for the Wine Industry

Bottle Coatings Offers Stylized Bottle Packaging Solution


Date: 06/25/13

June 24, 2013—Bottle Coatings, a leader in bottle packaging solutions, has entered the wine, beer and spirits marketplace with innovative bottle design applications that give customers an attractive new marketing tool. The company powder coats product bottles in a wide variety of colors and styles for a unique, customized appearance. Not only does the powder coating create an impactful aesthetic presentation, but it also helps to protect the beverage inside from potentially damaging UVA and UVB rays. Bottle Coatings can coat in an almost limitless number of shades, textures and hues, to complement the customer’s current branding strategy.

“Packaging has become an increasingly critical element for effectively merchandising alcohol products,” said Shivie Dhillon, president of Los Angeles-based Bottle Coatings, a division of Sundial Powder Coatings. “The label design can make or break a brand in its quest for a successful share of an immensely competitive marketplace. Bottle Coatings is able to give the manufacturer a marketing edge by creating a bottle design that stands out from the crowd. The coating also provides a shield of sorts against ambient light that, over time, can compromise the quality of the product.”

Bottle Coatings’ patent-pending powder coating process is unique, the result of considerable research and testing. The biggest challenge is in getting the powder to stick to the glass since there is no natural electrostatic attraction like there is with different metals. Once you do create a bond between the powder and the glass, it’s critical to control the amount that goes on to the surface. With too little, the coating becomes transparent and the appearance and protection is inferior. Too much can create a dripping effect, or uneven amounts will gather around certain points of the bottle, making one side of the bottle heavier than the other.

Bottle Coatings uses a highly chemical-resistant form of powder, which makes it versatile for a variety of uses. The powder coating process also makes the bottle more scratch-resistant. Silk-screening on the glass, even pad printing, is simple and convenient.

For more information about Bottle Coatings’ special bottle powder coating techniques, contact Shivie Dhillon, at 818-767-4477.
 

submit supplier news

Submit your press release and photo to suppliernews @winebusiness.com

wines & vines directory

Search wineries, growers, distributors, and industry suppliers in North America

latest used barrels

- used barrels  •  yesterday at 5:08PM PDT
- used barrels  •  yesterday at 4:15PM PDT
- used barrels  •  Apr 16, 2014 at 10:46AM PDT
- used barrels  •  Apr 16, 2014 at 6:11AM PDT
- used barrels  •  Apr 10, 2014 at 11:47AM PDT

latest real estate

- real estate  •  Apr 16, 2014 at 1:42PM PDT
- real estate  •  Apr 9, 2014 at 12:08PM PDT
- real estate  •  Apr 8, 2014 at 11:51AM PDT
- real estate  •  Apr 8, 2014 at 11:51AM PDT
- real estate  •  Apr 8, 2014 at 11:51AM PDT

latest used equipment

- used equipment  •  yesterday at 4:30PM PDT
- used equipment  •  yesterday at 10:59AM PDT
- used equipment  •  yesterday at 10:11AM PDT
- used equipment  •  Apr 15, 2014 at 12:58PM PDT
- used equipment  •  Apr 15, 2014 at 10:22AM PDT

Copyright© 1994-2014 by Wine Communications Group. All Rights Reserved. Copyright protection extends to all written material, graphics, backgrounds and layouts. None of this material may be reproduced for any reason without written permission of the Publisher. Wine Business Insider, Wine Business Monthly, Grower & Cellar News and Wine Market News are all trademarks of Wine Communications Group and will be protected to the fullest extent of the law.