Winebusiness.com - Homepage for the Wine Industry

Vistaar Expands Market Leadership Position in Beverage Alcohol Price Management Solutions with Strong Close to 2012


Date: 12/17/12

Parsippany, N.J. – December 17, 2012 – Vistaar Technologies, Inc., a leading provider of price management solutions, today announced that the company is closing out a strong 2012, highlighted by the recent addition of four new customers in the wine industry and multiple successful deployments for existing beverage alcohol customers throughout North America and Europe.

Vistaar is the leader for price management solutions in the beverage alcohol industry. Its technology now prices a majority of volume for the top U.S. spirits suppliers and a significant portion of the wine sector, including recent additions of leading wineries Delicato Family Vineyards (DFV), Ste. Michelle Wine Estates, Terlato Wine Group and Treasury Wine Estates. The price structure solution leverages Vistaar’s proven configurable pricing platform, which has enabled a material expansion of analytical and operational functionality designed specifically for beverage alcohol companies. Organizations of all sizes ranging from global to mid-market suppliers and distributors can now benefit from a commercially available solution for price and promotion optimization.

To help address industry growth, Vistaar has significantly expanded its Bev-Al Center of Excellence (COE). Vistaar’s Bev-Al COE is a unique service offering in the pricing software space staffed with a focused and dedicated team of experts providing enhanced competency, leadership, industry best practices, support and training for its customers.

Ajay Chidrawar, Vistaar senior vice president of professional services, said, “Our recent customer successes in the beverage alcohol industry serve as examples of the ability to deliver differentiated industry pricing strategies with the Vistaar configurable platform. Vistaar’s COE provides a foundation to enable our growing customer base to remain on the leading edge of pricing capabilities, with minimal risk and quicker delivery times for solution implementation using a deployment playbook. Our customers have been able to rapidly deliver significant value to their business in a variety of systems environments, even in the midst of extended ERP and CRM implementations.”

The Vistaar solution for beverage alcohol increases value chain visibility and improves the ability to manage price, promotions and mix while taking into consideration the industry’s complex distribution channels and varying state regulations that govern the distribution and sale of alcoholic beverages. Vistaar delivers short-term measurable business benefits and establishes the foundational pricing infrastructure needed to grow a company’s business over time.

About Vistaar Technologies, Inc.

Vistaar is a leading provider of price management solutions that enable companies to achieve pricing best practices through price analytics, price optimization, price list management and deal management. Our technology transforms pricing operations into a strategic advantage for some of the world’s largest manufacturers, distributors and service providers. For these companies, Vistaar pricing solutions drive measurable price and margin improvements to deliver profitable growth and maximum shareholder value. Vistaar’s operations include six offices across North America, Europe and Asia. For more information, visit the website, www.vistaar.com, or contact 973-581-6300.

submit supplier news

Submit your press release and photo to suppliernews @winebusiness.com

wines & vines directory

Search wineries, growers, distributors, and industry suppliers in North America

latest used barrels

- used barrels  •  Nov 25, 2014 at 9:40AM PST
- used barrels  •  Nov 20, 2014 at 6:55PM PST
- used barrels  •  Nov 20, 2014 at 6:55PM PST
- used barrels  •  Nov 20, 2014 at 6:55PM PST
- used barrels  •  Nov 20, 2014 at 12:40PM PST

latest real estate

- real estate  •  yesterday at 7:53AM PST
- real estate  •  Nov 25, 2014 at 9:51AM PST
- real estate  •  Nov 24, 2014 at 8:44AM PST
- real estate  •  Nov 13, 2014 at 8:19AM PST
- real estate  •  Nov 10, 2014 at 2:38PM PST

latest used equipment

- used equipment  •  Nov 25, 2014 at 8:44AM PST
- used equipment  •  Nov 21, 2014 at 11:12AM PST
- used equipment  •  Nov 21, 2014 at 8:33AM PST
- used equipment  •  Nov 21, 2014 at 8:33AM PST
- used equipment  •  Nov 21, 2014 at 8:23AM PST

latest services & supplies

- services & supplies  •  Nov 19, 2014 at 9:09AM PST
- services & supplies  •  Nov 15, 2014 at 9:18AM PST
- services & supplies  •  Nov 14, 2014 at 12:25PM PST
- services & supplies  •  Nov 12, 2014 at 10:49AM PST
- services & supplies  •  Nov 10, 2014 at 12:32PM PST

Copyright© 1994-2014 by Wine Communications Group. All Rights Reserved. Copyright protection extends to all written material, graphics, backgrounds and layouts. None of this material may be reproduced for any reason without written permission of the Publisher. Wine Business Insider, Wine Business Monthly, Grower & Cellar News and Wine Market News are all trademarks of Wine Communications Group and will be protected to the fullest extent of the law.