Winebusiness.com - Homepage for the Wine Industry

Darlyne Miller launches dm2: darlyne miller/direct marketing


Date: 03/14/11

Direct-to-consumer specialist Darlyne Miller has founded dm2: darlyne miller/direct marketing, a boutique marketing consultancy providing wine companies with planning and management services designed to drive direct-to-consumer sales. “The DTC channel has never been more important or more dynamic than it is right now,” says Miller. “Wine consumers are savvier than ever and want to connect with companies on a personal, direct level. The time has never been better for wineries to enjoy DTC success and I look forward to helping them drive business.”

Previously, Miller held executive positions at leading wine companies including Cameron Hughes Wine and Constellation Wines U.S., where she was the Director of Direct-to-Consumer Sales and Marketing for more than 15 luxury wine brands. In addition to her solid foundation utilizing both traditional and non-traditional direct marketing tools, Miller is a licensed attorney, strengthening the analytic and business development services dm2 delivers.

With over 10 years of experience and alliances with the wine industry’s leading service providers, dm2 provides wineries and wine retailers creative, comprehensive tools designed to build consumer engagement, champion brand image, and propel revenue growth. The goal of dm2 is to provide integrated strategies and solutions, seamlessly executed, that maximize customer loyalty, profitability and brand awareness. dm2 offers full service marketing management or project-based consulting.

For more information, please visit dm2 at www.dmillerdirect.com or contact dm2 at darlyne@dmillerdirect.com.

Job Function: President/Owner/GM

submit people news

Submit your press release and photo to people@winebusiness.com

wines & vines directory

Search wineries, growers, distributors, and industry suppliers in North America

latest used barrels

- used barrels  •  Sep 18, 2014 at 5:17AM PDT
- used barrels  •  Sep 17, 2014 at 3:35PM PDT
- used barrels  •  Sep 17, 2014 at 7:50AM PDT
- used barrels  •  Sep 17, 2014 at 7:50AM PDT
- used barrels  •  Sep 15, 2014 at 7:56PM PDT

latest real estate

- real estate  •  Sep 17, 2014 at 9:13AM PDT
- real estate  •  Sep 16, 2014 at 5:54PM PDT
- real estate  •  Sep 16, 2014 at 2:34PM PDT
- real estate  •  Sep 14, 2014 at 6:02AM PDT
- real estate  •  Sep 14, 2014 at 6:02AM PDT

latest used equipment

- used equipment  •  Sep 19, 2014 at 4:07PM PDT
- used equipment  •  Sep 19, 2014 at 4:07PM PDT
- used equipment  •  Sep 19, 2014 at 4:07PM PDT
- used equipment  •  Sep 19, 2014 at 2:12PM PDT
- used equipment  •  Sep 18, 2014 at 2:29PM PDT

latest services & supplies

- services & supplies  •  Sep 19, 2014 at 4:11PM PDT
- services & supplies  •  Sep 19, 2014 at 11:44AM PDT
- services & supplies  •  Sep 19, 2014 at 10:36AM PDT
- services & supplies  •  Sep 18, 2014 at 4:46PM PDT
- services & supplies  •  Sep 17, 2014 at 7:47AM PDT

industry events

Sep 25
CA
Sep 26
CA
Sep 26
CA
Search Events:

Copyright© 1994-2014 by Wine Communications Group. All Rights Reserved. Copyright protection extends to all written material, graphics, backgrounds and layouts. None of this material may be reproduced for any reason without written permission of the Publisher. Wine Business Insider, Wine Business Monthly, Grower & Cellar News and Wine Market News are all trademarks of Wine Communications Group and will be protected to the fullest extent of the law.