Winebusiness.com - Homepage for the Wine Industry

Darlyne Miller launches dm2: darlyne miller/direct marketing


Date: 03/14/11

Direct-to-consumer specialist Darlyne Miller has founded dm2: darlyne miller/direct marketing, a boutique marketing consultancy providing wine companies with planning and management services designed to drive direct-to-consumer sales. “The DTC channel has never been more important or more dynamic than it is right now,” says Miller. “Wine consumers are savvier than ever and want to connect with companies on a personal, direct level. The time has never been better for wineries to enjoy DTC success and I look forward to helping them drive business.”

Previously, Miller held executive positions at leading wine companies including Cameron Hughes Wine and Constellation Wines U.S., where she was the Director of Direct-to-Consumer Sales and Marketing for more than 15 luxury wine brands. In addition to her solid foundation utilizing both traditional and non-traditional direct marketing tools, Miller is a licensed attorney, strengthening the analytic and business development services dm2 delivers.

With over 10 years of experience and alliances with the wine industry’s leading service providers, dm2 provides wineries and wine retailers creative, comprehensive tools designed to build consumer engagement, champion brand image, and propel revenue growth. The goal of dm2 is to provide integrated strategies and solutions, seamlessly executed, that maximize customer loyalty, profitability and brand awareness. dm2 offers full service marketing management or project-based consulting.

For more information, please visit dm2 at www.dmillerdirect.com or contact dm2 at darlyne@dmillerdirect.com.

Job Function: President/Owner/GM

submit people news

Submit your press release and photo to people@winebusiness.com

wines & vines directory

Search wineries, growers, distributors, and industry suppliers in North America

latest used barrels

- used barrels  •  Jan 23, 2015 at 12:38PM PST
- used barrels  •  Jan 21, 2015 at 8:40PM PST
- used barrels  •  Jan 20, 2015 at 9:37AM PST
- used barrels  •  Jan 20, 2015 at 9:29AM PST
- used barrels  •  Jan 15, 2015 at 11:07AM PST

latest real estate

- real estate  •  Jan 26, 2015 at 2:41PM PST
- real estate  •  Jan 26, 2015 at 8:41AM PST
- real estate  •  Jan 22, 2015 at 5:35AM PST
- real estate  •  Jan 21, 2015 at 12:29PM PST
- real estate  •  Jan 19, 2015 at 8:44AM PST

latest used equipment

- used equipment  •  Jan 27, 2015 at 9:13PM PST
- used equipment  •  Jan 27, 2015 at 7:08PM PST
- used equipment  •  Jan 27, 2015 at 7:08PM PST
- used equipment  •  Jan 27, 2015 at 1:28PM PST

latest services & supplies

- services & supplies  •  Jan 27, 2015 at 9:52AM PST
- services & supplies  •  Jan 24, 2015 at 11:57AM PST
- services & supplies  •  Jan 22, 2015 at 8:24AM PST
- services & supplies  •  Jan 21, 2015 at 2:13PM PST
- services & supplies  •  Jan 20, 2015 at 11:54AM PST

industry events

Search Events:

Copyright© 1994-2015 by Wine Communications Group. All Rights Reserved. Copyright protection extends to all written material, graphics, backgrounds and layouts. None of this material may be reproduced for any reason without written permission of the Publisher. Wine Business Insider, Wine Business Monthly, Grower & Cellar News and Wine Market News are all trademarks of Wine Communications Group and will be protected to the fullest extent of the law.