Winebusiness.com - Homepage for the Wine Industry

WillaKenzie Estate Winery Appoints Tony Williams as New Direct Sales Manager


Date: 04/07/10

WillaKenzie Estate Winery is pleased to announce Tony Williams has joined the sales team to head the direct-to-consumer sales program. As the Direct Sales Manager, Williams' main responsibilities will be to develop the consumer sales program, supervise the tasting room while maintaining a high-level customer experience, create and implement special events, and manage the Cellar Club membership subscriptions and program.

"Tony was the right candidate to help drive WillaKenzie Estate's consumer sales initiatives into a new direction," said Bernard Lacroute, owner. "He has a natural sales instinct and exceptionally high standards of customer service, business acumen and the ability to build and lead a professional, motivated sales team."

Williams most recently worked for CTC Consulting, an investment consulting firm that provides investment advice for ultra-high net worth families. While there, he cultivated personal relationships with his clients while delivering the highest level of customer service.

His previous work experience in the Oregon wine industry includes managing the Ponzi Wine Bar in Dundee, and serving as the Hospitality Director at Domaine Drouhin Oregon. Williams elected to take a few years off from the wine industry to earn degrees in Marketing and in Finance.

"We are excited to have Tony's breadth of knowledge and experience, including a previous culinary background, to enhance our customers' experience in the tasting room and at events," Lacroute said.

"Our wines offer a distinctive expression of the cool climate varietals we grow, and are especially complimentary of food. Tony has a solid food and wine background that will augment the educational component of the tasting room experience," Lacroute added.

WillaKenzie Estate Winery is a small family-owned winery dedicated to the highest expression of terroir, making great wines from the Pinot family of grapes: Pinot Gris, Pinot Blanc, Pinot Meunier, and Pinot Noir, as well as Gamay Noir made in the Beaujolais crus style.

Region: Oregon
Job Function: Sales/Marketing

submit people news

Submit your press release and photo to people@winebusiness.com

wines & vines directory

Search wineries, growers, distributors, and industry suppliers in North America

latest used barrels

- used barrels  •  Apr 18, 2014 at 8:06AM PDT
- used barrels  •  Apr 17, 2014 at 5:08PM PDT
- used barrels  •  Apr 17, 2014 at 4:15PM PDT
- used barrels  •  Apr 16, 2014 at 10:46AM PDT
- used barrels  •  Apr 16, 2014 at 6:11AM PDT

latest real estate

- real estate  •  yesterday at 11:33AM PDT
- real estate  •  Apr 16, 2014 at 1:42PM PDT
- real estate  •  Apr 9, 2014 at 12:08PM PDT
- real estate  •  Apr 8, 2014 at 11:51AM PDT
- real estate  •  Apr 8, 2014 at 11:51AM PDT

latest used equipment

- used equipment  •  Apr 18, 2014 at 2:31PM PDT
- used equipment  •  Apr 18, 2014 at 2:31PM PDT
- used equipment  •  Apr 18, 2014 at 2:31PM PDT
- used equipment  •  Apr 18, 2014 at 2:31PM PDT
- used equipment  •  Apr 18, 2014 at 2:31PM PDT

latest services & supplies

- services & supplies  •  Apr 18, 2014 at 8:47AM PDT
- services & supplies  •  Apr 17, 2014 at 10:03PM PDT
- services & supplies  •  Apr 16, 2014 at 4:58PM PDT
- services & supplies  •  Apr 16, 2014 at 6:24AM PDT
- services & supplies  •  Apr 14, 2014 at 2:52PM PDT

industry events

Apr 24
NJ
Search Events:

Copyright© 1994-2014 by Wine Communications Group. All Rights Reserved. Copyright protection extends to all written material, graphics, backgrounds and layouts. None of this material may be reproduced for any reason without written permission of the Publisher. Wine Business Insider, Wine Business Monthly, Grower & Cellar News and Wine Market News are all trademarks of Wine Communications Group and will be protected to the fullest extent of the law.