Winebusiness.com - Homepage for the Wine Industry

Tracey Mason Hired as VP of Marketing for Goelet Wine Estates 'Americas'


Date: 02/22/10

Tracey Mason, a 19-year veteran of the wine and spirits industry, has formally accepted the position of VP of Marketing for Goelet Wine Estates (GWE) "Americas" commencing February 22nd, 2010. In her new role, Tracey will be in charge of all marketing & public relations duties for Napa Valley's Clos Du Val winery. Her responsibilities will include development and implementation of marketing strategies to increase the awareness, image and sales of Clos Du Val and its sister brands.

In addition to her duties as VP of Marketing, Tracey has also been asked to head an internal group of marketing managers from GWE's other properties -- Taltarni (Australia) and Domaine de Nizas (France) -- to ensure consistent regional marketing and communications strategies to support GWE's global, ultra premium-brand-building efforts.

"Tracey comes to us with a wealth of experience in both domestic and international markets," says Adam Torpy, CEO of Goelet Wine Estates. "She has held a number of senior marketing, sales and general management positions with some of the beverage industry's most respected companies. Tracey has an excellent record of building ultra premium brands through the creation of innovative marketing programs and brings with her a detailed understanding of public relations, retail sales operations and imports."

Prior to joining GWE, Tracey was VP of Sales and Marketing for ProVina, a Silicon Valley-based, winemaking technology company best known for the WinePod, the world's first micro-fermentation system. Before ProVina, Tracey was VP of Sales and Marketing for Epic Wines (Santa Cruz, CA), VP of Marketing Innovation for Fosters Wine Estates (Napa, CA), and a Director of Innovation for Diageo North America (Stamford, CT).

About Goelet Wine Estates

The Goelet family has owned and operated Clos Du Val (Napa Valley) and Taltarni Vineyards (Australia) since the early 1970s. They founded Clover Hill (Australia) in 1986 and acquired Domaine de Nizas (France) in the 1990s. With a multi-generational history in the global wine industry, the Goelets are committed to the production of distinctive, balanced, elegant and authentic neo-modern wines.

For more information please visit www.goeletwineestates.com.

Job Function: Marketing

submit people news

Submit your press release and photo to people@winebusiness.com

wines & vines directory

Search wineries, growers, distributors, and industry suppliers in North America

latest used barrels

- used barrels  •  Dec 18, 2014 at 8:02AM PST
- used barrels  •  Dec 18, 2014 at 8:02AM PST
- used barrels  •  Dec 18, 2014 at 8:02AM PST
- used barrels  •  Dec 17, 2014 at 8:43AM PST
- used barrels  •  Dec 17, 2014 at 4:20AM PST

latest real estate

- real estate  •  yesterday at 9:10AM PST
- real estate  •  Dec 10, 2014 at 9:31AM PST
- real estate  •  Dec 2, 2014 at 9:34AM PST
- real estate  •  Nov 28, 2014 at 2:29PM PST
- real estate  •  Nov 25, 2014 at 9:51AM PST

latest used equipment

- used equipment  •  Dec 18, 2014 at 3:23PM PST
- used equipment  •  Dec 18, 2014 at 3:23PM PST
- used equipment  •  Dec 18, 2014 at 3:23PM PST
- used equipment  •  Dec 18, 2014 at 11:05AM PST
- used equipment  •  Dec 18, 2014 at 9:40AM PST

latest services & supplies

- services & supplies  •  Dec 18, 2014 at 7:36AM PST
- services & supplies  •  Dec 16, 2014 at 12:55PM PST
- services & supplies  •  Dec 15, 2014 at 11:21AM PST
- services & supplies  •  Dec 13, 2014 at 6:52AM PST
- services & supplies  •  Dec 13, 2014 at 6:52AM PST

industry events

Search Events:

Copyright© 1994-2014 by Wine Communications Group. All Rights Reserved. Copyright protection extends to all written material, graphics, backgrounds and layouts. None of this material may be reproduced for any reason without written permission of the Publisher. Wine Business Insider, Wine Business Monthly, Grower & Cellar News and Wine Market News are all trademarks of Wine Communications Group and will be protected to the fullest extent of the law.