Broadbent Selections Inc. is pleased to announce the appointment of Gregg Perkins to the role of Vice President, Director of Sales effective January 1, 2010. Catherine Miles will be promoted to the position of Vice President, Director of Marketing. In conjunction with these appointments, BSI will be combining the Marketing and Sales teams to ensure the company is best organized to deliver healthy and sustainable growth.
"Looking ahead, we believe that marketing and innovation in sales will become even more vital to achieving our strong growth ambitions," said Bartholomew Broadbent, CEO. "We are confident that combining the sales and marketing teams will bring significant benefits to the North America business and foster a more holistic growth strategy between organic and innovative growth."
During nearly thirty years in the wine trade, Perkins has worked all tiers of the industry, delivering significant growth at each. His leadership roles have included serving as Vice President of Vineyard Brands; Eastern Division Manager of Premium Port Wines; Managing Director of The Wine Warehouses in Florida. Gregg leaves his current role as Director of Sales for Cape Classics. Perkins was chosen from more than 100 qualified applicants.
"Gregg brings exceptional leadership and proven results from experience crucial to this important role," said Broadbent. "He is a remarkable leader and innovator, and we are confident he will help take our sales and distributor relations to the next level, resulting in even greater sustainable growth for our brands."
Miles and Perkins will work together to strategize BSI’s sales and marketing direction for the future.
About Broadbent Selections, Inc.
Founded in 1996, Broadbent Selections has a select, diverse and prestigious portfolio of wines. These brands include Aresti (Chile), Bodegas Weinert (Argentina), Broadbent (Port, Madeira, Vinho Verde), Barca Velha & Casa Ferreirinha (Portugal), Chateau Musar (Lebanon), Delbeck [Champagne], Dragon’s Hollow (China), Ferreira (Port), Louis Guntrum (Germany), Machherndl (Austria), Montsarra (Cava), Pago de Larrainzar (Spain), Quinta do Crasto (Portugal), Spy Valley (New Zealand) and Vilafonte & Warwick (South Africa).
For more information about Broadbent Selections Inc., visit us at www.broadbent.com or contact Bartholomew Broadbent at firstname.lastname@example.org