Larry Goodrich, Executive Vice President, General Manager of Southern Wine & Spirits of New York, Inc., a division of Southern Wine & Spirits of America, Inc., announced strategic internal promotions to add to the talent of New York's wine management team. John Gregory is promoted to Vice President, Business Intelligence, Wine. Gregory, a 20-year wine industry veteran, previously served as Director of Pricing, New York State, Southern Wine & Spirits of New York. He is a graduate of Colgate College, Colgate, New York and also has a Diploma from the Wine & Spirit Education Trust, London, England.

Noting Mr. Gregory's promotion, Mr. Goodrich said: "As the wine market continues to evolve, it is more critical to our success than ever before to have actionable business intelligence about the latest sales and consumer trends --- both on- and off-premise. I am very pleased that John will be heading up our efforts in this important area to grow our wine suppliers' sales going forward."