Excelsior Wines confirmed the appointment of John Dougherty to the post of national sales director. The appointment represents the first in a series of new initiatives and structural changes underway following the recent appointment of Marc Goodrich to serve as company president.
Effective immediately, Dougherty reports directly to Goodrich, and will assume responsibility for the ongoing development of Excelsior Wines’ rapidly expanding sales division, which currently accounts for a total of five regional managers, plus 30 district managers nationwide.
Dougherty, who brings to his new position over 20 years’ experience in the wine and spirits industry, joined Excelsior Wines in 2011 as southeast region manager. Over the past two years, he has overseen growth of an entirely new sales operation in the Southeast, where current year sales are currently on track to increase upwards of 7 percent.
“John’s vision, background and professionalism are tailor-made to take Excelsior Wines to the next level. I am confident that with him heading up our sales division, Excelsior Wines is well placed to expand and realize its full potential in the U.S. marketplace,” said Goodrich.
Dougherty favors a management approach designed to instill team spirit and create an outstanding work environment across the board, including distributor partners and other departments within Excelsior Wines. “In our industry, relationship-building is key,” says Dougherty. “Trust, respect and timely follow through are fundamental to success.”
Prior to joining Excelsior Wines, Dougherty spent two years as southeast division manager with Palm Bay International’s Genesis Estates division, following 11 years working in sales and national accounts for Group Codorníu/Aveníu Brands. Previous experience includes six years at E&J Gallo Winery. Dougherty, his wife and children are long-time residents of Jupiter, Florida.
About Excelsior Wine Company
Headquartered in Old Brookville, LI, Excelsior Wine Company is an independent importing, sales and marketing venture established between Concha y Toro and its former U.S. importer, Banfi Vintners. Founded in July 2011, Excelsior Wines is wholly responsible for handling U.S. distribution of Concha y Toro’s Chilean portfolio plus that of Trivento, its Argentine subsidiary, together with the California labels of Little Black Dress and Five Rivers from Concha y Toro's Fetzer Vineyards operation.