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A to Z Wineworks Appoints Shelli Brinson Fowler to Enhance Awareness in Leading National Restaurants


Date: 04/16/13

A to Z Wineworks appointed Shelli Brinson Fowler as vice-president of on-premise vational accounts/Southwest regional sales, based in Dallas, Texas.

A to Z Wineworks president of national sales, Ron Mertz, comments: “As A to Z wines continue to be embraced by fine dining establishments across the country, it’s only natural that we support our valued on-premise partners. Shelli brings a history of on-premise success, and will champion relationships with all our restaurant customers on a national basis. Shelli will also oversee the Southwest sales region which includes Texas, Louisiana, Arkansas, Oklahoma, Arizona and New Mexico. Shelli’s experience, track record, and trade relationships make her a most welcomed addition to A to Z.”

A to Z Wineworks has grown to become one of Oregon’s leading producers since its inception in 2002. The award-winning portfolio includes A to Z, the iconic luxury REX HILL, and the artisanal William Hatcher and Francis Tannahill wines. The company provides “Aristocratic Wines at Democratic Prices,” and is trusted for consistent delivery of excellence for value.

Founded by industry veterans Bill Hatcher, Deb Hatcher, Sam Tannahill and Cheryl Francis, this family owned wine company is preparing to make a big push into the on-premise sector.

Fowler comments: “I am honored to join A to Z Wineworks at this point in my career. The combination of wonderful brands, a fantastic company culture and new challenges is an ideal opportunity.”

Fowler joins A to Z Wineworks after building fine wine portfolios throughout the central United States. Most recently with King Estate, Shelli managed 13 states across the heartland. Previously, she was with Hirst Imports, Kendall Jackson Wine Estates as well as Jarboe Wholesale Company of Oklahoma. She is a proud “Sooner” and graduate of the University of Oklahoma.

Job Function: Sales/Marketing

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