Winebusiness.com - Homepage for the Wine Industry

Wine Losing On-Premise Sales

June 02, 2014

With sales up every year, abundant wine supplies and the continued economic recovery, even this year's drought hasn't dampened the elation that most people in the wine industry are feeling. Still, trouble may lie ahead: The millennial drinkers wineries seemed confident of winning aren't playing the game right: They're increasingly enchanted with cocktails and craft beer.