Cashmere, WA- Registration is now open for the Washington Association of Wine Grape Growers 2014 Convention with the theme of “Fundamentally Important.” The convention is the premier educational opportunity for the Northwest grape and wine industry featuring sessions and workshops for growers, viticultural staff, wineries, enologists, tasting room staff and marketers.
The three day event, held February 5, 6, and 7, is the second largest of its kind in the nation and boasts sixteen educational sessions and will be held at the Three Rivers Convention Center with the trade show, featuring 180 booths, held in the adjacent Toyota Center, in Kennewick.
The popular Grand Tasting will this year focus on The Many Faces of Washington Chardonnay scheduled for Wednesday, Feb. 5. Leading Chardonnay makers and grape growers in the state make up the discussion panel with guest lecturers including the Napa-based Lars Ryssdal, Ackerman Family Vineyards general manager, and David Ramey, Ramey Wine Cellars of Healdsburg. The session highlights a tasting with a look at the varied Chardonnay styles in Washington, potential changes in practice, and the influential perspectives of Chardonnay sales and marketing.
Thursday, Feb. 6 features a session on Managing a Small Vineyard for Profit which examines how sites and AVAs can influence productivity, how planting material choice impacts future management decisions, and how water is a limiting factor. The session will also discuss labor sourcing, equipment options, and branding and marketing for small vineyards.
Friday, Feb. 7 features a session on Wine Analysis: Why Ask Why? which will stress the importance of a plan for accurate and reproducible data plus will address when to run particular analyses and why, interpretation of data, making decisions based on data, managing information, and more.
The Washington Association of Wine Grape Growers serves wine grape growers and wineries through education, advocacy and leadership to encourage a positive business environment for continued growth and production of world-class, Washington-grown wines.
Visit www.wawgg.org for convention information.